Fact Check

Did Kevin Costner and Octavia Spencer Get Married?

A routine review of intentionally misleading online advertisements.

Published April 27, 2021

Actors Kevin Costner and Octavia Spencer got married.

In April 2021, an online advertisement with a picture of Hollywood actors Kevin Costner and Octavia Spencer claimed the couple was married. "Yep! They Are Still Married Today," read the ad. Another ad also said, "Kevin Costner Finally Finds True Love After Years. Kevin Costner puts his toughness away, shares new side."

Kevin Costner and Octavia Spencer are not married.

This was highly misleading, to say the least.

Readers who clicked the former ad were led to a 36-page slideshow article with the headline: "Longest and Shortest Celebrity Marriages Of All Time." For example, one page featured Tom Selleck and Jillie Mack, who were married in 1987.

The same picture from the ad that showed Costner and Spencer was featured on the first page of the lengthy story.

Kevin Costner and Octavia Spencer are not married.

After Costner and Spencer appeared in the ad and the first page, they were never mentioned in the story even once.

According to Getty Images, the photograph was captured in 2014 at an after-party for the movie "Black or White." Both actors starred in the film.

However, neither Costner nor Spencer were ever named in the long article. The picture of the pair was used for clickbait. They have never been married.

Costner has been married twice. He is currently married to Christine Baumgartner. As for Spencer, it appeared she has never been married.

The misleading ad came from Definition.org. We've debunked numerous ads pushed by the website in the past.

In sum, no, Costner and Spencer did not get married. Nothing to see here but 36 pages of clickbait.

Snopes debunks a wide range of content, and online advertisements are no exception. Misleading ads often lead to obscure websites that host lengthy slideshow articles with lots of pages. It's called advertising "arbitrage." The advertiser's goal is to make more money on ads displayed on the slideshow's pages than it cost to show the initial ad that lured them to it. Feel free to submit ads to us, and be sure to include a screenshot of the ad and the link to where the ad leads.

Jordan Liles is a Senior Reporter who has been with Snopes since 2016.

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