Marketing 101 Archives

Teenage Arizona Couple Moves Out of Chicago After Just One Day Because of Assault?

Jaelin and Brianna Joy White claim they moved to Chicago and left one day later...

KFC Extra Crispy Sunscreen

Many consumers were confused by KFC's Extra Crispy Sunscreen promotion, but it was (briefly) a...

Bar Code Confusion

Rumor: A CD with barcode cover art confused store's scanners.

Lego Advocated Gender Equality in Toys … in 1974

Lego distributed letters with some building block kits in the 1970s to encourage gender equality.

Incubus Shoe

Reebok once marketed the 'Incubus,' a shoe named for a demon who violates women in...

Burger King Subservient Chicken

Is Burger King behind a 'subservient chicken' Internet promotion?

Are McDonald’s Hamburgers 100% Beef?

Rumor holds that McDonald's buys their meat from a company called '100% Beef,' which allows...

Lucky Kit Kat

Do Kit Kat chocolate bars bring luck to Japanese students during exams?

Bovine Unite

Who's behind the Bovine Unite campaign?

Did Baby Food Jars Horrify African Consumers?

Understanding where this decades-old tale came from is to see cultural prejudice at work.

Was the ‘New Coke’ Fiasco Just a Clever Marketing Ploy?

It's almost inconceivable that a company of the size and scope of Coca-Cola could make...