Claim: Aldi is giving away $100 grocery coupons to Facebook users.
Origins: In June 2015, Facebook users began seeing posts advertising a "Get $100 off with a minimum $120 purchase" coupon offer for the ALDI grocery store chain. These posts were the latest iteration of the common "free coupon" or "free gift card" scams that frequently plague social media and have also preyed on shoppers of chains such as Kroger and Target.
This coupon offer is a form of survey scam that directs victims to what looks like a Facebook page for ALDI (but actually has no affiliation with that company, despite being adorned with the ALDI logo) and instructs them to share the bogus ALDI coupon offer on their Facebook timelines and submit comments about it:
This page instructs shoppers to follow these "two simple steps" in order to get their $100 coupons. Once the steps are completed, however, users are not greeted with information explaining how to claim their coupons. Instead, they're asked to take a brief survey that entails providing personal information such as home address, telephone number, e-mail address, and date of birth, and are required to sign up for credit cards or enroll in number of subscription programs in order to obtain their "free" gift cards:
All in all, tring to claim that "free" $100 ALDI coupon is likely going to end up costing you a lot more than $100.
If you frequently use Facebook, there is a good chance that you'll run into one of these survey scams again. A July 2014 article from the Better Business Bureau lists key factors for identifying fraudulent Facebook posts:
When in doubt, do a quick web search. If the survey is a scam, you may find alerts or complaints from other consumers. The organization's real website may have further information.
Watch out for a reward that's too good to be true. If the survey is real, you may be entered in a drawing to win a gift card or receive a small discount off your next purchase. Few businesses can afford to give away $50 gift cards for completing a few questions.
Last updated: 25 June 2015
Patterson, Emily. "Customer Survey Scam Lures Victims with Gift Card." Better Business Bureau. 4 July 2014.