Hidden Persuaders Archives

Did the Label of Renuzit Air Freshener Include a Phallic Image?

We learned about stamens in biology class, but not quite like this.

Do Oreo Cookies Carry a Secret Message?

The meaning of the ornate design stamped on every Oreo cookie is a riddle wrapped...

‘SEX’ in Pepsi Cool Cans

Those looking for hidden messages in product packaging found that two of Pepsi's 1990 'Cool...

PETA Bricks at Baseball Parks

Did PETA place bricks with hidden messages at baseball parks?

Heinz 57 Varieties

Did Heinz adopt the slogan '57 Varieties' because that's how many different products they sold?

Sears Catalogue Model Exposed

Did a Sears catalog photo include a glimpse of a male model exposing himself?

Popcorn Subliminal Advertising

Did an early experiment in subliminal advertising at a movie theater increase sales of popcorn...

Rolling Rock 33

What does the '33' stand for on the Rolling Rock label?

Bill Sux

Were a couple of Intel engineers fired after etching the phrase 'Bill sux' onto a...

Risqué Images on Biscuit Tin

A Huntley and Palmers biscuit tin appeared to incorporate some unusual imagery.

Do Tom Bihn Bags Carry a Hidden Message About the President?

Washing instruction tags on Tom Bihn bags once carried a hidden message in French disparaging...

Nike ‘Give Me Big Shoes’ Commercial

Did a Samburu tribesman say 'Give me big shoes' instead of 'Just Do It' in...