Kohl's department stores are distributing $75 coupons online as part of an anniversary promotion.
In February 2018, a survey scam tempting Facebook users with a free $75 Kohl’s department store coupon began spreading like wildfire.
It would be easy to mistake the Kohl’s $75 coupon scam for the real thing, as the page to which users are redirected appears to be both legitimately branded by Kohl’s and nearly identical to some Facebook pop-up “like and share” functionality. However, the page to which users are taken is actually not a part of Facebook and simply mimics the look and feel of a genuine Facebook like/share prompt.
Unfortunately, more than six million Facebook users have fallen prey to the scam. Many wary customers have taken to the official Kohl’s Facebook page to warn the company of the well-trafficked scam. On 29 October 2014, the official Kohl’s page replied to one of the queries:
We are aware of the gift card promotion. However, we are not affiliated with this third party site. We apologize for the confusion.
The $75 Kohl’s gift card scam is nearly identical to recent fake giveaways which targeted Costco and Kroger customers. While the scams vary slightly, they have several red flags in common. First, they require people to like and/or share their page or message, posting the content to social networks to lure friends of the victims. Second, they require a survey to extract personal information such as email addresses, telephone numbers, dates of birth, and even sometimes credit card numbers. Last, no $75 Kohl’s gift card (or any other gift card) is ever sent out unless the user first agrees to purchase a number of costly goods or services (negating the “free” aspect of the gift card).
The Better Business Bureau offered three tips to identify similar scams on Facebook:
Watch out for a reward that’s too good to be true. If the survey is real, you may be entered in a drawing to win a gift card or receive a small discount off your next purchase. Few businesses can afford to give away $50 gift cards for completing a few questions.
Legitimate promotions by Kohl’s or any other retailer can be vetted by checking their verified Facebook pages for corroborating posts. It’s rare to unheard of for retailers to give out a high-value incentive such as a $100 or $200 gift card to more than a few entrants in a contest format.
In late 2017, a similar survey scam promised a $70 Kohl’s gift card applicable to purchases totaling $90 or more:
The scam proved popular on Facebook during the holiday season, but once again a representative for the retailer confirmed it was a scam:
Unfortunately this offer is a little too good to be true, Steve. Please know you can find all of our current promotions on Kohls.com under Today’s Deals.