On July 4, 2021, Hobby Lobby began to trend on Twitter after the company purportedly placed an ad in multiple newspapers across the country that promoted Christian ideals. The top of the ad read: “One Nation Under God.”
The trending topic also appeared under “What’s Happening” on Twitter:
One of the most shared tweets was from @Barkiologist.
Hobby lobby took out a full page ad in the Register-Guard this morning. Talking about how America should only be led by Christians. Absolutely frightening. Please remember that Michaels, Joanns & your local craft/hobby shops are always an excellent place to spend your money.
— CaptainTono (@Barkiologist) July 4, 2021
It was true that Hobby Lobby placed the “One Nation Under God” ad in multiple newspapers. In fact, the company uploaded a PDF of the ad to its website, tweeted about it, and posted it on the Hobby Lobby Facebook page:
— Official Hobby Lobby (@HobbyLobby) July 4, 2021
In Hobby Lobby’s “One Nation Under God” full-page ad, a Bible verse was printed, followed by three columns of quotes about Christianity.
Some of the quotes came from former U.S. presidents including George Washington, John Adams, James Madison, Thomas Jefferson, and John Quincy Adams.
There were also sections of quotes from other figures from history, titled “Founding Fathers,” “Supreme Court Justices,” “Congress,” “Education,” “Supreme Court Rulings,” and “Foreign Opinion.”
At the bottom of the ad, it read:
If you would like to know Jesus as Lord and Savior, visit Need Him Ministry at www.chataboutjesus.com. To download a free Bible for your phone, go to www.mardel.com/bible.
Hobby Lobby and Mardel Stores – 7707 SW 44th St. – Oklahoma City, OK 73179 – www.hobbylobby.com/ministryprojects © 2021 Hobby Lobby
Across the Nation
We found other tweets, such as this one from @TBlountNews:
A full-page ad by @HobbyLobby in newspapers today ignoring the separation of church and state. I never will set foot in a @HobbyLobby, which believes America should be a theocracy. pic.twitter.com/rUu9Lj1mCX
— Terry Blount (@TBlountNews) July 4, 2021
— Kim Leonard (@kimleonard) July 4, 2021
— Janet Johnson (@JJohnsonLaw) July 4, 2021
The number of newspapers in which the Hobby Lobby ad ran was unclear.
Holiday Messages from Hobby Lobby
Christmas 1995, David Green was reading the Christmas advertisements, including those for his own store, and he felt commissioned by God to do something different. Hobby Lobby was selling all kinds of crafts that customers used to celebrate Christmas, yet David Green was struck by the lack of any testimony in newspapers regarding the meaning of the holiday.
David Green responded to that commission in 1996 by creating a simple newspaper ad that began: As you celebrate this Christmas season in the warmth of family and home, may you be drawn to the Savior; He who left the beauty of Heaven on our behalf and became like us, that we might become like Him. If you know Jesus as your Savior, then this season already has a special meaning. If you do not, we encourage you find a Bible-believing church in your community, and to discover a relationship this Christmas with the God who loves you more than you can begin to imagine.
Before long, Hobby Lobby was placing beautiful full-page ads celebrating the real meaning of Christmas, Easter, and Independence Day in newspapers across the country. The impact and relevancy of these messages is ongoing, so we post them here for your enjoyment.
We reached out to Hobby Lobby to learn more about the newspaper ad and will update this story should we hear back.