Can This Chameleon Match Sunglass Colors?

These lizards are a poor customer base, as they only need one set of sunglass frames.

  • Published 19 May 2009
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Claim

A video clip shows a chameleon changing colors to match sunglass frames.

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Origin

Chameleons may be well known for exhibiting their trait of changing skin color, but they don’t do so as fully, quickly, or spectacularly as depicted in this viral video clip:

The clip (produced through the use of some digital trickery) originated as a clever promotion created by the Cutwater ad agency in March 2009 for the Ray-Ban brand, advertising that the sunglass manufacturer’s classic line of Wayfarer sunglasses was now available in a range of different colors.