Fact Check

Jaden Smith Says He Is a Prophet and God Inspired His New Fashion Line 666

Rumor: Jaden Smith said that God inspired him to name his clothing line 666.

Published Jan 7, 2015



Claim:   Jaden Smith claims God told him to start a clothing line called 666.




Example:   [Collected via e-mail, January 2015]


Jaden Smith Says He is a Prophet and God Inspired his New Fashion Line 666. Story circulating on Facebook right now.





Origins: On 5 January 2015, the entertainment web site The News Nerd published an article claiming Jaden Smith, the actor and rapper who is the son of actors Will Smith and Jada Pinkett Smith,
believes God inspired him to start a clothing line called 666:


Jaden Smith, the son of rapper-actor legend Will Smith, has announced a new fashion line, which he titled "666." Despite 666 being highly regarded as an evil number which references the mark of the beast, Jaden says the fashion line was inspired by God.


In an interview with Rolling Stone, Jaden spoke about his fashion line:

"God exists in all things that surround the fire that burns in the sky. She is responsible for all spontaneous ideas. In fact, 666 is not an evil number. This number is actually three part and represents the six angels that descended from the six Heavens, who are searching for the six prophets who are meant to lead the masses. Each prophet will be the exalted leader of that heaven. I have been chosen by one of those angels as one of those prophets. This line is not just clothing. Clothing is meant to cover, while 666 is meant to transform. To wear these clothes is to seek protection from the ills of the world and to pledge allegiance to my Heaven."




While Jaden Smith has gained a reputation for odd behavior, he has not started a clothing line named 666. The News Nerd is a fake news website that publishes satire rather than factual articles. The website's front page on 7 January 2015 consisted of fake news headlines such as "Walking Dead Actress Contracts Ebola While Filming a Scene in Africa," "Michael Vick Attacked by Pit Bull," and "American Restaurant Granted Permission to Sell Dog Meat."

A disclaimer on the web site notes: "The stories posted on TheNewsNerd are for entertainment purposes only. The stories may mimic articles found in the headlines, but rest assured they are purely satirical."





Last updated:   7 January 2015

David Mikkelson founded the site now known as snopes.com back in 1994.