Example: [Collected on the Internet, 2002]
I have heard various rumours about the nature of the relationship between Coca-Cola and the State of Israel. Today, I received a text message on my cell phone stating: "NBC states that: the income that Coca-Cola will get in the coming
Origins: The ongoing Arab-Israeli conflict in the Middle East makes for a precarious business climate, one in which any company doing business in both Israel and other Middle Eastern countries is subject to being denounced by one side as a supporter of the other. Companies dealing in relatively inexpensive, ubiquitous products such as soft drinks or fast food are very visible targets to those who call for boycotts to protest financial support of one side or the other.
American-based companies, in particular, are often the focus of such boycotts, since the USA is not only home to many of the world's most well-known brands but has also been one of the few countries to openly support Israel. McDonald's and
Lately a series of graphics employing Coca-Cola imagery (like the one to the right of this text, which is itself a deception within a deception, as it uses a controversial photograph of a Jewish student who was mistakenly identified as a Palestinian) has been circulated to garner support for an Arab boycott of American companies such as Coca-Cola (at least one such image, which depicts the Dome of the Rock emblazoned with a Coca-Cola logo, has caused an uproar among Muslims who have mistaken it for a bona fide Coca-Cola advertisement), lending support to the unfounded rumor that Coca-Cola will be donating four days' worth of income to Israel. It's hard to imagine that this rumor could be anything but a deliberate lie concocted to smear an American-based company that does business in both Israel and Middle Eastern countries, as (unlike the case of the McDonald's brouhaha mentioned above) no Coke-related business is currently engaged in any sponsorship that could reasonably be misunderstood as constituting a financial "donation" to the state of Israel. As The Coca-Cola Company itself has stated:
The Coca-Cola Company operates worldwide in nearly
It's unfortunate that the incredible power of the Internet is being misused to spread false information.
Unfortunately, the maxim that the first casualty in war is truth still holds sway.
Last updated: 2 December 2007