Origins: At FreeRice.com, you can "donate"
FreeRice.com is the creation of 49-year-old American computer programmer John Breen, and is the sister site of Poverty.com, launched in January 2007 with a counter showing one person dying of hunger every
As to who foots the bill for the food being donated, the site says: "The rice is paid for by the advertisers whose names you see on the bottom of your vocabulary screen." As more people play the game, the site racks up more advertising revenue, which in turn is converted into food donations for the hungry.
On 7 October 2007, the first day of the site's operations, only 830 grains were donated. As of
The rice is distributed by the United Nations' World Food Programme (WFP), an organization that in 2006 reached
| Frequently Asked Questions |
Devine, Miranda. "Online Word Test Is Food for Thought." The [Sydney] Sun Herald. 21 October 2007 (p. 55). Heim, Joe. "What's the Word? We Can Help Feed the Hungry." The Washington Post. 4 November 2007 (p. N2). Africa News. "Online Game Helps to Feed the Hungry." 12 November 2007.