Claim: A newspaper once announced a Daylight Saving Time contest to see who could save the most daylight.
Example: [UPI, 1984]
The rules are simple:
"Beginning with the first day of Daylight Savings Time, those entering the contest must begin saving daylight. Those who save the most daylight by midnight of the last day of Daylight Savings Time will be awarded a prize."
"Only pure daylight is allowed. No pre-dawn light or twilight will be accepted. Daylight on cloudy days is allowable. Moonlight is strictly prohibited and any of it mixed with daylight will bring immediate disqualification."
"Contestants are instructed to save their accumulated daylight in any container they wish, then bring the container to the Daily Journal office at the end of
Origins: In his announcement of a Daylight Savings Time contest that prompted the above-quoted UPI report, Bob Ellis, the Eldorado Daily Journal's managing editor, promised: "All entries will be donated to less fortunate nations that do not observe Daylight Savings Time." What, pray tell, was the rationale behind this odd contest? Ellis was quoted as explaning:
We are a nation of hard-working people, and this unique time schedule lets us enjoy ourselves after we get away from the day's labors. This will be a salute to the American worker and how he uses his free time.
More than one news outlet missed the significance of that seemingly gratuitous statement:
Barbara "media blitz" Mikkelson
Last updated: 2 November 2013
Fedler, Fred.   Media Hoaxes. Ames, IA: Iowa State University Press, 1989 ISBN 0-813-81117-1. United Press International. "Daylight Savings May Mean a Prize." 1 April 1984.