Example: [Collected via e-mail, December 2010]
ADOBE PDF READER SOFTWARE UPGRADE NOTIFICATION
This is to remind that a new version of Adobe Acrobat Reader with enhanced features for viewing, creating, editing, printing and internet-sharing PDF documents has been released.
To upgrade your application:
+ Go to http://www.2011-adobe-acrobat.org
+ Get your options, download and upgrade.
Thanks and best regards,
Adobe Acrobat Reader Support
Copy rights Adobe 2010 © All rights reserved
Origins: In the latter part of 2010, Internet users began receiving e-mailed messages bearing subject lines such as "Action Required: Upgrade New Adobe PDF Reader 2011 Today," informing them about the release of a new version of the popular Adobe Reader software and offering links to sites from which the upgrades could be downloaded and installed. Although the links enclosed in such messages did take recipients who clicked on them to very convincing and professional-looking web sites full of PDF-related product information and user testimonials, those sites had no connection to Adobe and offered no valid Adobe products — they were faux sites apparently created to spread malware and/or collect sensitive personal information.
In September 2010, Adobe posted an alert about these phishing schemes:
The Adobe Reader is free software available for download directly from the Adobe Reader download page on the Adobe website at http://get.adobe.com/reader/; it is not available in any other manner via download, including via email.
Customers receiving one of these emails should delete the email immediately without clicking on any of the links.