Origins: A page advertising mens' shirts, boxers, and briefs in Sears' 1975 Fall-Winter catalog displayed a picture of two male models, one wearing boxer shorts and the other clad in briefs. A small, rounded object or blemish could be seen on the inside of the boxer model's left leg, apparently emerging from underneath the hem of the shorts. The size, positioning, and shape of the "object" were all consistent with that of a penis.
Although Sears did receive some letters of protest over their showing "this individual's nakedness," Sears maintains that nothing improper appeared in the picture.
We'll leave it up to you readers. Penis or blemish? You decide.
Sightings: This Sears ad was immortalized in song by Zoot Fenster with a ditty entitled "The Man on
| Sears catalog ad |
| The Man on Page 602 |
Lacitis, Eric. "So What's True and What's Not?" The Seattle Times. 8 June 1997 (p. L1). Lacitis, Eric. "Rumors? Eric Sets the Record Straight." The Seattle Times. 13 June 1997.